I talked to Wesley Whetten who is a remote affiliate manager at Liquid Web and has worked with multiple affiliate partners to ensure they get the maximum revenue out of their affiliate partnerships.
In this episode of Remote Marketing Podcast, we talked about the foundational basics of affiliate marketing – when does it make sense, best practices, what pitfalls to avoid and how to create affiliate programs. I also asked him if a good affiliate program can be set up and managed by a remote marketing team.
In this episode, I spoke with Ahrefs CMO Tim Soulo about the common challenges any early CMO faces and how to push past those. We also discussed Ahrefs’s remote marketing team setup and their playbook.
For a lot of you who don’t know, I’ve got a weekly podcast called the Remote Marketing Podcast where we talk everything about remote marketing teams.
The podcast has generally been me sharing thoughts on marketing, but I occasionally try to bring on guests. In this episode, I invited Brenna Loury who is the Head of Marketing at Doist, the makers behind two very popular work productivity apps called Todoist & Twist. In total, their products serve over 20 million+ users and my favorite part is that they’re a 100% remote team.